The fight against AI-generated content is going to be a long one. While consumers continue to speak out about the implementation of the technology, and game developers fear for their jobs, major corporations like Epic Games, EA, Krafton, and Microsoft (owner of Activision Blizzard, Bethesda, and many more) plow on with its use.
Earlier this year, knowing that swathes of players had issues with the tech, Steam forced developers to include an AI content disclosure for any game that used it during development. Those developers need to specify exactly how it was used during the development process.
This warning offers consumers the chance to decide whether a game is worth buying, based on its AI usage. However, it can be hidden a little way down the page. Thankfully, if you browse Steam in your web browser, a new extension can help you out by generating a pop-up whenever a game has the AI-generated content disclosure present.
A New Browser Extension Helps Bring Steam’s AI-Generated Content Disclosure To The Forefront
Available on both Firefox and Google Chrome, the AI Warning for Steam extension highlights any game that uses generative AI.
Its description reads: “If a Steam store page contains an AI-generated content Disclosure, this extension will display it as a modal popup, instead of just at the end of the page. Additionally, it will blur out the rest of the page until the pop-up is dismissed.”
Of course, it means browsing Steam through your web browser, rather than the platform’s native app, but it’s a small price to pay if you plan to give AI games a wide berth, and it can help you make your decisions about whether to buy a game or not far easier.
Where Winds Meet Players Are Now Solving Riddles By Telling The Game’s AI They Solved The Riddles
“I solved the riddle, I promise.”
If you do use the extension, expect the warning to pop up a lot. In July, it was reported that 20 percent of the games released up until that point had used generative AI, and it’s only going to get worse. As companies invest more in the tech, they’re becoming more brazen with its usage, and we’re really starting to see that now with big H2 games like Black Ops 7, Where Winds Meet, and Arc Raiders all adopting it.
Thankfully, while many major companies are beginning to rely on AI, others are starting to shun it. The Witcher 3’s director stated that games “won’t have soul” if they’re made solely with AI, and Larian’s head of publishing spoke out about Square Enix laying off QA workers and replacing them with AI tools. The creative director at AdHoc Studio, creators of one of 2025’s biggest gems, Dispatch, also slammed the tools, saying they’re only creative “if you aren’t creative” yourself.
